According to TechCrunch.com one company just parlayed $100K on Twitter into 1 Million Visitors in one week.
“Internships.com who paid at least 100K for the Ad.ly campaign… saw 1,035,021 unique visitors (almost two uniques per link click) as a result of the tweets and the subsequent shares and media attention.”
“Between the campaign’s run of 1:03pm PST on Monday March 7th and midnight on Friday March 11th, the original bit.ly link received over 475,375 clicks and over 82,148 people applied for the internship”
TechCrunch’s conclusion:
“these numbers are another bit of evidence proving that Twitter as a marketing tool can no longer be ignored”
